Top Notch Cinema offers video production services built around one idea: match the format to the goal, whether that's a product demo, an explainer, a promotional piece, or a training series. Browse our video production services below to find the right fit, or get in touch and we'll help you figure it out.
Video Production Services Built Around Your Goal
Product Videos
We've created over 80 product videos directly for Amazon sellers, making us one of the go-to partners for product video work in New York while working with companies from across the United States and overseas. Whether you're shipping us a sample or inviting us on-site, we build videos designed to stop the scroll and show your product doing exactly what it's supposed to do. From Amazon listing videos to product demos for your own site, we handle concept, filming, and editing so the finished video actually drives sales instead of just looking nice.
Explainer Videos
Need to break down a complex concept without losing your audience? Our explainer video team crafts compelling narratives that captivate and convert, whether that's a new product, a service that's hard to describe in a sentence, or an internal process worth simplifying. When it comes to explainer videos, we focus on clarity first: a clean script, a confident pace, and visuals that make the concept click. Whether you're launching something new or simplifying something existing, we make sure your audience understands and takes action.
Promotional Videos
Announcing a product, launching a campaign, or highlighting your brand? Our promotional videos are designed to energize, inform, and drive action. As a promotional video partner, we help you craft a message that cuts through the noise and sticks with your audience, built for the platform it needs to perform on, whether that's your website, a trade show screen, or a paid campaign.
Training Videos
Streamline onboarding, teach customers how to use and benefit from your products, and reinforce your company culture with professional training videos. Our training video team can cast, shoot, and produce a single video or a full series for a business of any size, and because the content lives wherever you host it, updating or adding to the series later is straightforward.
Brand Videos
Build trust, establish authority, and give life to your business with a unique brand video. Our brand video team helps you develop a singular style, tone, and attitude that sets you apart from competitors, so the video you show a prospect on day one still feels true to who you are a year later.
Social Media Videos
Show up consistently across every platform with 6 to 12 months' worth of tailor-made content. Our social media videos team speaks the language of each platform, and as a social media video partner, we help you choose formats, lengths, and hooks that fit where your audience actually spends time, rather than repurposing one video everywhere and hoping it works.
Video Editing
Already have footage but need it to look polished and professional? Our video editing team shapes your raw content into a compelling story that aligns with your brand and speaks to your audience. As a video editing partner, we work with social clips, corporate messaging, or longer-form content, cutting with clarity, purpose, and precision, and because editing is entirely location-independent, we take on projects nationwide.
Video Ads
When it comes to ROI, nothing performs quite like a well-crafted video ad. Our video ads are built to convert: fast-paced, platform-optimized, and driven by strategy rather than guesswork. Whether you need pre-rolls, social ads, or sales videos, our video ad production team helps you grab attention in the first two seconds and drive results after that.
AI Video
Looking for speed without sacrificing quality? Our AI video team combines expert creative direction with the latest AI tools to deliver fast, effective video content. Whether it's script-to-screen AI generation or enhancing existing footage with AI voice or visuals, we'll help you stay ahead of the curve without losing the creative judgment a human editor brings.
Video Production Services Nationwide
Every service above is available wherever your business is, not just in New York. We don't film in a studio of our own; instead, we come to you, work at a location you've scouted, or accept product shipped directly to us, which means the video production services listed here scale to businesses across the country the same way they do locally. If your team is spread across multiple cities or your next shoot is happening somewhere we haven't been yet, our
national video production team can coordinate the whole project from first call to final cut.
Why Businesses Choose Top Notch Cinema for Video Production Services
Most companies don't need "a video." They need a partner who knows which format solves which problem and can move from concept to delivery without confusion. Every project is overseen by an Emmy Award-winning head of production, with work for brands like KitchenAid, Crayola, Audi, and Elf on the Shelf across product, explainer, training, and brand video.
Because we handle scripting through final edit in-house, our business video production services give you one team, one point of contact, and a consistent brand voice from project to project, whether that's a single video or a full training series released in phases.
What Kind of Businesses Use Our Video Production Services
Companies come to us at every stage of growth: startups need a promotional or product video for a strong first impression, growing brands need social content to stay visible, and larger teams lean on training videos or editing help to turn existing footage into something polished. As a professional video production services partner, we work across all of these without asking clients to fit into one mold.
What to Look for When Hiring a Video Partner
Not every video partner handles every stage in-house — some outsource editing or filming, and some only do one format well. Whether you need corporate video production services for an internal training library or commercial video production services for a customer-facing campaign, ask what they handle themselves versus what they hand off, and ask to see work in the exact format you need.
Our Video Production Process
No matter the format, every project runs through the same core process, so you always know what's happening and why. Here's what that looks like from the first conversation to final delivery.
Discovery and Strategy
We start by learning your goals, audience, and timeline, so the format and message we build actually fit what you're trying to accomplish before a single word gets scripted.
Scripting and Concept
Once we know the goal, we build a script and concept around it. You'll see and approve the direction before we ever pick up a camera, so there are no surprises on shoot day.
Production
We film on location, whether that's your office, a scouted set, an event, or a space built specifically for the shoot. If it's a product video, we're just as comfortable working from product shipped directly to us.
Editing and Post-Production
This is where the story comes together: cuts, color, sound, graphics, and pacing. Our editing team treats this stage with the same care whether we shot the footage ourselves or you handed us existing raw content.
Delivery
You get a finished video built for the platform it's meant to live on, with revisions built into the process so the final version actually matches what you approved at the start.
